Collection: Ye bhi-Wo bhi

It’s an unapologetical expression and yet when even thought about it, it leans towards guilt for having thought about it. ‘Ye bhi-Wo bhi’ in general is carried on the back two times of oneself and that’s where it becomes prideful burden or burdened pride. Our collection this summer was one such to do/or what to do dual for long; finally shaping up. We find most of us deeply rooted in our own ways of duality in each moment of life. Since the feeling itself comes with two opposing yet complimenting phenomena, spring and summer was the only time we could let it have its wings.

Having seen Linen in the typical masculinity world, bringing it to a feminine avatar brought a learning of print and thus an experiment for the first time in our offerings. The simplicity of Bougainville flowers with its ability to exist in a dual state on a singular branch fascinated and inspired one of our ensemble. The champa and the ratrani; two distinct fragrances, two different time zones to bloom yet same texture and same effect which it has on its bearer brought a refreshing journey of creation.